NZIE’s digital marketing students are celebrating a fantastic new collaboration between their education provider and Google.
NZIE’s Digital Marketing School have developed a course with Google for its graduates that will put a cherry on top of their Diploma of Digital Marketing: a post-grad 10-week course in Google’s Digital Academy.
The Google Digital Academy will be held at the end of each NZIE Digital Marketing Diploma and provide NZIE graduates with the chance to gain Google industry certifications.
The certificates offered will focus on display and video, campaign management, and Google Search Ads 360. It will be run by Google and delivered with agency partners.
“It builds on the Diploma in Digital Marketing,” says NZIE managing director Rob Marks. “Getting these certificates means that they are even more qualified when they enter the industry. A lot of agencies look for Google-certified digital marketers, so this initiative will help the industry and our graduates.
“The students are very excited. It’s a great way of getting certified and engaging with the Google team and agencies.”
NZIE’s Digital Marketing school offers programmes ranging from NZQA-accredited short courses to a Level 7 Diploma. All courses are co-created with industry and their classes are delivered 100% live and online so students can study from anywhere in New Zealand.
The institute’s “big network” of alumni can benefit from the recent partnership with Google too.
“Once they’ve got the Diploma, both graduating students and alumni can join the Google course,” Rob says.