When Omer Hazer started Atlas Studios just over a year ago, it wasn’t to build a typical agency. It was to reimagine how e-commerce consulting could work, with clarity, care, and senior expertise at its core. In just over 12 months, he’s grown Atlas Studios into a team of 10, supporting more than 20 high-growth brands across New Zealand and Australia and it’s on track to triple its revenue within the year.
Specialising in data migration, personalisation, email automation, user experience (UX), and commerce strategy, Atlas Studios has earned a reputation for delivering big-picture thinking with a hands-on approach. From re-platforming and re-designs to end-to-end email & sms platform management and conversion optimisation, clients value not only the results, but the way the work gets done.
“We combine the deep expertise and strategic vision of an enterprise agency with the agility, personalised attention and execution speed of a boutique firm.” Says Omer. It’s a philosophy shaped by Omer’s own journey – one of resilience, clarity, and a deep desire to do things differently. Originally from Turkey, his family made the bold decision to send him to New Zealand at the age of 13, in search of greater opportunity. Years later, after fighting to stay in the country, navigating visa challenges, and experiencing personal loss, Omer channelled his energy into building something of his own. After working in digital and e-commerce roles, including at one of the world’s leading Shopify agencies, he decided to take a leap and back himself.
Now, from Level One of B:HIVE, the same floor where he once had his first full-time job, Omer leads a growing company with a clear purpose. “I believe the best service we can provide is when you can offer senior staff on the tools. We can also be more agile, not constantly worrying about overheads. It allows us to offer clients the ability not to be locked into contracts and to have flexible hourly retainers,” Omer says. That focus is delivering results. Atlas Studios has earned a 5-star rating on leading B2B review platform Clutch, which represents the highest level of client satisfaction & trust.
Recent projects include a full redesign and complex migration for premium menswear label George Harrison, and consolidated systems for Ironclad Co., enabling seamless international expansion. Looking ahead, Omer is focused on bringing the best eCommerce talent in Aotearoa under one roof to maintain a high bar for quality and client care as they continue to grow.
“Maximising profit at all costs is just not where my head is at. It all starts with the people, especially in our industry. I am trying to assemble the eCommerce Avengers, and if there’s one thing I have done well so far, it has been to bring people who are the best in their craft into Atlas.” he says.
From a one-man operation to a rising force in digital commerce, Atlas Studios is proof that good business starts with good people and clear purpose.
To learn more about the work Atlas Studios is doing, visit atlasstudios.agency and to hear Omer’s full story, listen to his episode on the Beyond the Surface podcast.