Artificial intelligence (AI) systems like ChatGPT have surprised a lot of companies with their efficiency and, well, intelligence.
Many employees are quietly nervous that their jobs are threatened by the rise of these new tools.
But ‘tool’ is the crucial word here. AI systems are just tools like the hammer or the wheel, and it’s important to keep them in perspective. Will they be disruptive? Definitely. Yet will this disruption result in pain and suffering for the average company and employee? They don’t have to.
Here’s how EverEdge, the intangible asset specialists based on the B:HIVE Level 2, thinks about AI systems.
About 30 years ago, when AI first crawled out of its cradle, the early machines began to defeat some of the world’s best chess players. Breathless news of these victories flowed across global media just like the stories of ChatGPT over the last few months.
The human chess players figured out ways to adapt. The smart human chess players started allying with AI systems, using them as tools to win. Rather than stubbornly competing against the machines using only their brains, the human/AI teams ended up consistently beating the AI systems that were operating alone.
EverEdge knows that companies which deploy AI tools to enhance the productivity of their human employees, rather than using them to replace their staff, will achieve incredible advantages over their competition. Obviously, humans alone can’t beat smart machines, but human/AI teams will soon be like having a hundred little superheroes dotted around your office.
EverEdge knows this because it specialises in seeing the intangible assets behind even the most “obvious” business dynamics. Those companies that are leveraging – rather than fearing – AI are adding value to their organisations by generating better returns on investment through the enhanced use of assets such as data, systems and processes, software, network effects and content.
As with most things, technology can be worrying, but learning how to leverage it effectively and drive value can take the edge off the shock.